LIGHT-SKIN BLACK PEOPLE: CONSTRUCTION OF BLACK IDENTITIES ON YOUTUBE.

Name: LUIZ GUSTAVO DE JESUS DANTAS

Publication date: 26/04/2023

Examining board:

Namesort descending Role
DANIELA ZANETTI Presidente
RAFAEL DA SILVA PAES HENRIQUES Examinador Interno
RENATA DE REZENDE RIBEIRO Examinador Externo
SERGIO RODRIGO DA SILVA FERREIRA Examinador Interno

Summary: This work deals with the theme of the construction of black identities on YouTube. The goal is
to discuss how light-skinned black YouTubers construct and reverberate representations of their
black identities, based on discourses about themselves and blackness in Brazilian culture. It
also aims to reflect on the political and sociocultural imbrications that influence the issue of
black identity in Brazil, specifically with regard to light-skinned black people, as well as
problematize the role of YouTube in this process, as an alternative for mobilization and
resistance. Methodologically, a bibliographical research will be carried out, in addition to
contente and representational analysis, taking the understanding of the orisha Exu as an
analytical sensitivity. We centered our work on three channels that produced videos in which
issues about light-skinned black black people were directly addressed: Afros e Afins, by Nátaly
Neri; Muro Pequeno, by Murilo Araújo; and Spartakus Santiago, wich carries tha name of its
presenter.

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